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Home  »  Partners  »  GoDirect Champions  


 

Go Direct Champions – A national recognition program for financial institutions

Go Direct Champions is a recognition program for campaign partners that achieve exceptional results in driving direct deposit conversions. Top performers over a specified time period (October 1, 2007 to May 31, 2008) will receive an award and official recognition from the U.S. Department of the Treasury. Information about winners of the previous Champions program is also available.

Go Direct Champions gives your financial institution the chance to:
  • Monitor your institution's performance in increasing the direct deposit of Social Security payments vs. the average performance of your peers
  • Help drive direct deposit conversions and deliver more to your bottom line
  • Make a real difference to customers or members
Who can participate?
This program is open to all Go Direct financial institution partners at the institutional level. If you are a branch or regional-level partner, please check with your headquarters to confirm whether your financial institution is participating in the program.

How to participate in Go Direct Champions

Step 1: Register by filling out and submitting the Go Direct Champions Registration Form below by September 30.

Step 2: Announce your participation in the competition internally to branch managers and tellers, using the Go Direct Champions newsletter template, to drive participation.

Step 3: Guide tellers to encourage customers or members to switch to direct deposit, and ensure you have adequate Go Direct campaign materials.

Go Direct will track your progress over the program – as the percentage change in Social Security or Supplemental Security Income (SSI) ACH payments – using your financial institution’s receiving routing numbers. 

Participating financial institutions will be tiered according to their size. The top three performers in each tier will receive an award and official recognition as Go Direct Champions by the Treasury. Financial institutions that exceed the average growth rate in their peer group also will be recognized.

For more information on the Go Direct Champions program, see the:

Go Direct Champions Registration Form

Financial Institution Name:
Number of Branches:
Street Address of
Headquarters:
City, State, Zip of
Headquarters
Contact Name:
Title:
Phone:
Email Address:
Authorization: I am authorized to register on behalf of
my financial institution.
Yes       No
Master Routing Number: (optional)
Federal Reserve RSSD ID: (optional)
Go Direct will use your master routing number and/or RSSD ID to identify your financial institution. Your performance will be tracked using all the routing numbers associated with your financial institution in the Federal Reserve E-Payments Routing Directory (https://www.fededirectory.frb.org/search_ACH.cfm).
 

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This campaign is sponsored by the U.S. Department of the Treasury and the Federal Reserve Banks
Para Español, visite www.DirectoASuCuenta.org.